advice

Social media advice

Data and analyzes give us the opportunity to propose and implement targeted and meaningful concepts. We develop an astute social media strategy that implements the defined KPIs in the best possible way and that we implement effectively and cleverly. To this end, we maintain the social media profiles, create an editorial plan and, if agreed, we can also create our own content. We enter into an open, direct dialogue with your target group. We build an active presence and community on the platforms that are relevant to you.

Social media monitoring

Continuous social media monitoring offers companies the opportunity to always be informed about relevant topics, their own products or the target group. Because users always talk, discuss, recommend and criticize - even where the company is not present. Social media monitoring offers the opportunity to receive opinions, suggestions and criticism when they arise. Regardless of whether the statements relate directly to a brand / product or were general. Adapting customer service or expanding the product portfolio are just two opportunities that companies can implement with social media monitoring.

B2B social media

Although many people primarily use social networks for private communication or exchanges with classic B2C brands, this does not mean that social media is ineffective for B2B marketing. Why? Decision-makers are getting younger and younger and naturally also use social networks for professional purposes. Personal relationships, trust and networking play a decisive role in B2B. Content, recommendations from colleagues and friends as well as direct contact with companies serve as an important source of information for decision-makers. The key to the success of B2B social media is clearly a consistent strategy that adapts to buyer behavior and includes high-quality content on various levels.